Whether you’re a seasoned veteran of the headshot experience or it’s your first professional portrait, everyone has choices when it comes to choosing how to represent themselves professionally in front of the camera.
There are many styles of headshot, but at the end of the day it’s about you and what fits your needs. Here are some of the most common categories, along with examples of when you might use them.
1. Traditional
This one is exactly what you would expect. It’s pretty bare bones. Just you, the lighting, and a backdrop. It’s a classic style both you and your audience know well.
Pairs well with – acting, corporate roles, modeling, promotional materials, law firms, real estate agents, and business professionals.
2. Studio Alternative
This one blends the controlled lighting of the studio with a little more of a conceptual idea. These are a great way to add personality and a unique spin on the classic portrait.
Compliments the desire to be – casual, editorial, vogue, or comedic. You can let your personality shine a little.
3. Environmental
Show them where the magic happens! These non-studio portraits could be in a place of relevant context, like a storefront or place of work, or a setting to showcase geographic significance, like the downtown area of your city. The environment tells the story of who you are and what you do.
Perfect for – presenters and speakers, performers, artists, social work, or that true-to-life vibe.
4. Conceptual/Creative
These are fun and can combine several of the previous categories. Are you a musician who wants to emulate stage lighting? Do you want your brand colors included in creative gel lighting? Do you simply want to stand out from your peers with a strong concept? The options are pretty much endless.
Go for these if you love – creative portraits, experimental photos, artistic vibes, or sweet social media content.
